Can one phrase transport a person back to their childhood and youth? Let's try: 'Don't be stalling! Grab a Snickers! ' 'Have an idea - there's IKEA,' 'It's more fun together anywhere.' All these slogans were created by Andrey Amlinsky. He started as the creative director of NFQ but decided to become a simple copywriter for the magazine 'Begemot.' In just a year, he made a lot of notable achievements: the first 3D press advertising in the country for Microsoft, TV commercials for Clifford (the one that says 'Stolen!'). Andrey worked as the creative director at the Instinct/BBDO agency and created ads for Pepsi, 7UP, Braun, Gillette, Wrigley, Snickers, M&Ms, IKEA. He developed strategies for well-known brands: Bork, Zelenika, EMC, Splat. Andrey Amlinsky is the first recipient of the title 'Person of the Year in Advertising.' Many of his projects have won international awards ('Cannes Lions,' Epica, 'Golden Drum,' Moscow International Advertising Festival, and others).