At the "2050.LAB" office, there's a joke that the year 2050 is when the employees will finally leave work. But seriously, 2050 represents the planning horizon of industrial design, which is aimed at the future. Alexey Sharshakov has 20 years of experience in Russian and international projects in fields such as automotive, mechanical engineering, medicine, and consumer goods. He is an expert in trends and all aspects of industrial design: ergonomics, engineering, and materials science. Alexey has teaching experience at the Moscow Polytech and the School of Design at the National Research University Higher School of Economics. He is a laureate of prestigious awards like the "Red Dot Design Award" and the "IF Design Award". He is also a certified instructor of Autodesk Fusion 360. The National Center for Industrial Design and Innovation "2050.LAB" is the largest industrial design studio in Russia, where a team of designers is focused on shaping the character of products and transforming the internal and external environment to create fundamentally new objects in the field of industrial design.