Methodology
Research Objective
The list of 100 Most Creative Russians is compiled by an analyticalgroup based on a survey of 350+ experts from 14 directions of creativeindustries. Initially, we form a circle of opinion leaders, notable expertspecialists who propose their choices for leaders in the creative industries oftheir region
To identify a list of outstanding individuals, teams, or projects in thecreative industries of regions that have made a significant contribution to thedevelopment of their sectors
Methodology
Stages of the Research Process
1
Surveying opinion leaders across all spheres of creative industries
2
Surveying specialized experts from each sector of creative industries
3
Forming a long list based on responses, data processing, and forming ashortlist
4
Expert committee voting within the shortlist, determining the final'hundred,' and presenting the results with profiles of each leader
Methodology
Why so many stages?
This structured approach allows us to consider various perspectives,both from insiders within the creative industries and external experts. Thecreative sector is deeply integrated into different spheres of the economy anddaily life, hence the expert committee comprises specialists from other fields:sociology, psychology, investments, public administration, and media
Methodology
More Details about the Data
Quota sampling and the 'snowball' method are employed when working with respondents.In Moscow, the number of respondents across all stages exceeds 350 individuals,and the number of observed objects within the study surpasses 1500 units
The obtained qualitative and quantitative data are consolidated into aunified index and entered into a single database
Ultimately, a list of the top 100 Candidates with the highest indices isidentified using numerical sorting, without specifying the position of eachobject
Data for the research are gathered through electronic surveys, personalinterviews with respondents, and online voting by members of the expertcommittee
Methodology
Criteria for selecting leaders
